The prints we make for our daily use not only use paper, but also ink. Lots of ink. According to Spranq (a Dutch creative communications company) that is partly unnecessary. They therefore developed a new font: the Ecofont.
A good idea is always simple: how much of a letter can be removed while maintaining the readability? After extensive testing with all kinds of shapes the best results were achieved by using small circles. This resulted in a font that uses up to 20% less ink. Free to download, free to use.
Update: Here’s what it looks like in 10 pt.
Update via J-Walk Blog
I reduce my ink use by 100% by doing all my printing at work.
Personal cost = zero dollar.
If you don’t bother to dot your I’s and J’s your pens will last longer too.
I just send all my documents telepathically. I save 100% ink AND 100% paper.
Spreading all the eco-this&that BS around helps the flowers grow too!
That IS cool. I wonder how it looks at 10 pt though!!
You people will see…
zzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzz
As a printer the internet started taking away our jobs….then newsprint is sky high now they want to reduce ink..how am i suppose to make a living? i guess il go back to doing porn
So how come a pound of Swiss cheese weights the same as a pound of American????
LOL @ Richard.
I think you’d get more cheesy letters with Swiss than American.
@Andychrist
As a printer you shouldnt need to worry.. Since me as a Graphic Designer see no need in using this for anything. As a printer you should be happy if a graphic designer used this? Since you can charge the same for the work with less ink used 😉
A good idea for private use though..
Mats
@ mats shit man i make newspapers ;P i think the new font is a waste but like you said for private use i could see it but i dont really think big buisness would use it
Why not just stop printing bullshit? I can think of a newspaper or two…
printed Newspapers are obsolete anyway. In no time they will have no more use for ink.
I wouldn’t give my boss a report printed with that junk though. Makes it look real trashy.
Awesome idea!
Cool idea, every little bit helps to eliminate wastefulness.
But can you not acvhieve the same thing just printing in draft quality without having to mess with strange fonts… This is a total waste of time.
It looks like crap. Typical eco-greeny crap.
I not only print at work, but I also take ink cartridges home along with boxes of printer paper. I’m all set. The rest of you need real jobs that allow you these oppurtunities……
Love it in the 10 pt! Can’t see it being used by books or technical publications but it would be cool to see in paperbacks and newspapers. I am so downloading this font!
Looks like dot matrix in reverse
Looks great in 144 pt. Like a old theatre marque.
I agree with Infidel for once…
it was fine when it was big, but in 10pt it looks like its self-published or something.
Nice thought… and it does seem to work! 🙂